How to Give Access to an X Account & Twitter Ads in 2025

If you want someone else to manage your X (formerly known as Twitter) user and ads accounts, the platform offers a quick and easy way to do so—all without sharing your password.

Although the process varies based on whether you want to share your personal or advertising accounts, I’ll walk you through both methods step-by-step. 

Let’s start with user accounts.

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How to give access to your X (Twitter) account

If you work with a social media manager or marketing agency on X, you’d need to add them as an admin or give them permission to publish posts on your behalf.

Instead of giving them your password, follow these are the steps to add a user to your account the proper (and secure) way with the Delegate feature. 

These are the steps for desktop or a web browser:

Step 1: Log in to your X.com account and go to ‘Settings’ using this link. 

Alternatively, you can get to Settings from the left navigation menu under ‘More,’ followed by ‘Settings and privacy.’

Step 2: Click on ‘Security and account access’ and select ‘Delegate.’

Step 3: Select ‘Members you’ve delegated.’

‍Step 4: Click ‘Invite a member’.

Step 5: Type in the X handle (@username) or the name of the user you want to give access to.

Step 6: Now choose a role for the invitee. Select either Contributor or Admin and click ‘Send invite’.

• Contributors can create posts, reply to direct messages, and manage lists.
• Admins can do all the above as well as view analytics and manage users (including adding and removing people from the account).

Your invitee (delegates) will receive an email notification asking them to accept their invite. And that’s it! 🙌

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Can’t invite someone to share your X account?

Stuck on the last step? The likely reason is that they have not allowed their accounts to be invited. To resolve this, have the person you want to invite go to their Delegate settings page and toggle the settings on.

To make it easier for you to invite them, you could tell them to choose the ‘Allow anyone to invite you’ option. This setting can be switched off after, and you’ll still get to keep the shared account access.

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For mobile: How to give access to your X account in-app

The steps to add an admin or user on mobile are similar to those above, but you do the following on the X app.

Step 1: In the X app, tap your profile picture in the top left corner

Step 2: Scroll down and tap ‘Settings and privacy’

Step 3: Select ‘Security and account access’

Step 4: In the next screen, tap ‘Delegate’

Step 5: Select ‘Members you’ve delegated’

Step 6: Tap ‘Invite a member’ 

Step 7: Type in their @username or name, then select the person from the list that appears.

Step 8: Assign them either the Contributor or Admin role. Tap ‘Send invite’ when you are ready.

📧 Next, ask the person you’ve invited to check their app or inbox to accept the invitation to share access to your X account! 🤝

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Editing or removing someone's access to your X account

Need to change someone’s permissions? Only the owner or admins can manage access levels for an X account.

Step 1: Log in to your account and go to Delegate using this link.

Step 2: Select ‘Members you've delegated.’

Step 3: Click ‘Change role’ and select a new role, or ‘Remove from account’ beside the person’s name to delete the user.

Step 4: Click ‘Confirm’ and it’s done!

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How to give access to a Twitter Ads account 

If you’re promoting your tweets with ads, you can collaborate with your team, freelancers, or agency to reach new customers on X without sharing accounts. You share access to an ads account securely with the built-in multi-login feature.

💡 Note: A Twitter Ads account is a separate account that you can create for free on X Business. This means that everyone will use their own personal accounts to manage ad campaigns on a shared Ad account. This way, there is a clear distinction between roles and permissions (who can see what data).

Here’s how:

Step 1: Log in to Twitter Ads Manager and choose the ad account you want to share. 

Step 2: Click on your name in the top-right corner and select ‘Edit access to account.’

Step 3: Click ‘Add access.’

Step 4: Type in the user name or X handle of your desired account, select the account role, and click ‘Save changes.’

The invitee will receive both a notification and email to accept your invitation. 📩

You can add personal or professional accounts to run Promoted Ad campaigns together. Get more details on the roles you can assign in Twitter Ads Manager here.

And that’s it! 🎉

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Requesting access to X or Twitter Ads

There is currently no way to request for access to an account within X. 

If you’re working with a new client and need to get access to their X accounts either for a marketing audit, to create content, or run ads for them, the manual way is to ask them to give you access (with the steps above).

Bonus: Leadsie is working on an X (Twitter) integration next. In the meanwhile, you can get access to your clients' social and marketing accounts with just 2-clicks from their part. Here's how Leadsie works across 12+platforms:

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How to remove or edit user access to a Twitter Ads account

Someone has left the team, or need to change someone’s access for more (or less) permissions within your Ads account?

Step 1: Go to ads.x.com 

Step 2: Click on the ad account name (beside your profile picture), then select ‘Edit access to account.’

Step 3: Click the ‘Edit access’ button in the top right.

Step 4: Now, you can amend the permission level of ad account contributors. Find the user from the list of contributors, then choose a new role from the dropdown menu to the right of their username. 

💡To remove a user from your Twitter Ads account, select ‘No access’ as their new role.

Note: For admin and manager roles, you can select/unselect ‘Can compose promotable posts’ for the user, too. Learn more about the roles available in Twitter Ads here.

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FAQs

What’s the difference between an owner of a delegated account and an admin?

There can only be one account owner, who has full control over all features. There can be multiple admins assigned to an account. They can do everything except change the account password, phone number, or login verification settings.

What is X multi-user login? 

X multi-user login is a Twitter Ads feature that allows you to add multiple users to your advertising account without sharing any passwords. It’s best for agencies and marketing teams as you can assign people different roles with multiple permission levels for better control over who can do what in the client’s advertising account.

Can I log into Twitter on two devices?

Yes, you can use Twitter on multiple devices simultaneously. So, you can stay logged in to Twitter on your mobile and laptop/desktop. However, you’ll receive a prompt to verify your login for new devices.

Is there any other way to give access to an X account?

Currently, no. But Leadsie’s upcoming X integration will make the process even easier than it already is. You can ask for account access within just a few clicks via email, direct message, or even embed it on your website!

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Do you manage other marketing assets for your clients?

Need access to your clients accounts, such as Facebook Pages, Facebook Ads, Instagram, TikTok, or Google assets?

If you do, getting access to them no longer needs to waste your time and resources! 

We created Leadsie to make getting access simple, quick, and hassle-free. 

You send your client a Leadsie link, they securely log in to their account, choose which permissions to grant, and in 2-clicks, you have access! 🎉

Leadsie does all the work, adding you as a user in the backend, so your client doesn’t have to figure out how to! 

Start wowing new clients with your smooth agency onboarding by automating access requests. Try Leadsie for free for 14-days—no credit card needed!
P.S. And you get to keep the account connections after the trial ends! 🙌